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May 24, 2023
Sanare Clinics
Situation
Clínica Sanare, specialized in aesthetic medicine and dermatology, has 3 doctors, 1 location and a small administrative team. Its growth strategy is based on advertising on social networks and patient referrals, generating 25+ new patient consultations daily, 80% by WhatsApp.
Problem
The scheduling process presented several challenges:
- Late responses: Average response time of 20 minutes, losing potential customers.
- After-hours service: 60% of the messages arrived after working hours without being answered.
- Low conversion: Lack of adequate counseling to convert inquiries into appointments.
- Lack of personalization: Generic responses that affected the patient experience.
- High administrative burden: The team spent 50% of their time answering WhatsApp instead of assisting physicians and managing procedures.
Solution: Implementation of Kora
Clinica Sanare adopted Kora, Konko AI's freelance patient coordinator, to manage your WhatsApp communication with:
- 24/7 uninterrupted attention.
- Personalized, conversational messaging that builds patient confidence.
- Sales orientation, guiding patients to the ideal treatment.
- Automatic follow-ups to increase conversion.
- Generation of key data to optimize your commercial strategy.
Results
- 100% of consultations attended without delays.
- ROI of 12x.
- 35% increase in appointments scheduled.
- 3 high-value procedures closed thanks to Kora.
- 20 hours per week freed up to improve clinic care and manage face-to-face patients.
"Kora helped us to respond quickly, in a personalized way and convert more patients without increasing our administrative team."
- Dr. Andres Marin, Director of Clinica Sanare